BEST SELLER! Upgrade to the fastest results with our ultimate “extra strength” 3-step kit used by professionals. Save over purchasing individually. INSTANT IMPROVEMENT! Dermatologist tested.

1 × SB Soothing Lotion for After Wax/Shave

978 in stock


Revitalize and Rejuvenate: The Professional Salon Experience at Home

Dermatologist Tested. Safe. Effective. Trusted. Made in the USA. An INSTANT improvement in the first use of our ultimate 3-step kit for the sensitive intimate area will leave you amazed. Testing and proof in salons have shown that the results achieved in those delicate zones are truly incredible. An immediate improvement of a brighter appearance of 2-3 shades was shown by people who were tested in their intimate area! The three-piece kit is not only extremely safe and easy to use, but it is also specifically designed for the anal and genital zones, face, underarms, and all areas of the body. Additionally, because it is from South Beach, it is well-known that these products are of the highest level of quality, safety, and effectiveness for your intimate area.

The Same Kit Used in Professional Salons

Now, the same type of results that the professionals have can be obtained in the comfort of your own home.

The package consists of three products that have been meticulously designed to work together, seamlessly delivering an amazing enhancement to the appearance. This synergistic combination ensures not only a remarkable transformation but also a safe and gentle experience for the user.

STEP 1 – South Beach Accelerating Wash (with Green Tea)

Step 1 initiates the process and gives your glow an acceleration! The South Beach Accelerating Wash gently exfoliates the skin and prepares it to receive the Gel. An amazing INSTANT improvement of at least 2-3 shades is provided to the top layers of the skin.

STEP 2 – South Beach Gel for Sensitive Areas

Step 2 incorporates our world-famous SB Gel for Sensitive Areas. This product is quickly absorbed into the skin and dries cleanly. A gentle, natural enhancement is delivered.

STEP 3 – South Beach Soothing Lotion

Step 3 is our clean, fresh, and light SB Soothing Lotion. It has been designed to help calm the skin after the treatment. The lotion keeps the skin moisturized, reducing friction and heat that can contribute to dark spots. It is also great for assisting with ingrown hairs. The lotion is free of any potential irritants such as fragrances and dyes. It serves as the perfect finish to ensure a pleasant experience.

Don’t Be Fooled by Pretenders! We are the Original!

Many products have harsh chemicals like Hydroquinone, Kojic Acid, or even Mercury that can cause burns, irritation, or leave you feeling sticky or messy. Our products are NOT bleaches and have been specifically formulated and tested for use on the sensitive anal and genital areas. Our product is the one that initiated the trend over 15 years ago! Safety, gentleness, cleanliness. NO HYDROQUINONE or KOJIC ACID!

Trusted by Professionals in 50+ Countries. Trust is of utmost importance in our relationship with our customers. Our product is the only one trusted by thousands of professional estheticians, cosmetologists, pharmacists, doctors, and more in salons, spas, clinics, pharmacies, and medical offices in over 50 countries worldwide. They trust us with their clients. Thus, you can be assured that our products are safe, effective, and trustworthy.

Dermatologist Tested.Our entire product line is dermatologist tested by independent labs to provide the highest degree of trust.

Highest Quality. Made in the USA. We take pride in collaborating with the best labs in the USA to formulate and produce our products with the highest level of quality and safety. Our tubes and boxes are even manufactured in the USA. It is all part of our commitment to quality and trust.

(No information offered on this web site should be considered as medical advice.)

For best results, use the South Beach Accelerating Wash once per day. Wash as you would normally. It is very similar to a shower gel. Rinse completely and allow skin to dry. You do NOT have to scrub harshly. When the skin is dry, apply a small amount of the South Beach Gel for Sensitive Areas directly to the desired area by gently rubbing in a circular motion until completely absorbed into the skin. Make sure to cover the desired area. Allow to dry completely before applying the South Beach Soothing Lotion. The SB Soothing Lotion will help reduce any friction and excess heat in the area which can contribute to dark spots. It will also help keep the skin moisturized and help with ingrown hairs. Continued use maintains the look as desired.

External use only. Not intended for use by pregnant or breast feeding women.
(No information offered on this web site should be considered as medical advice.)

It is our mission to provide safe, gentle and effective products that will not irritate sensitive skin. Therefore, we use gentle, natural ingredients to create products that do not contain potential irritants like alcohol, fragrances, dyes or parabens. In addition, all of our products are dermatologist and allergy tested. However, everyone is different and we list our ingredients as a courtesy to anyone who wants to check them before purchasing. See individual product pages for each.


  1. 5 out of 5


    After using the skin lightening gel, I continue to be happy and impressed! It gave me the instant results I wanted and even more results over time. Super easy to apply, does not irritate, and gave me the results I was looking for. I’ve tried many other products and this is the only one that worked. Look no further…I definitely recommend it!

  2. 5 out of 5


    Loved it

  3. 5 out of 5

    Lauren Montgomery

    I am a licensed esthetician & have been using this on clients & have had instant results! I always recommend continuing this a few more times with your wax appointments to get your achieved goal.

  4. 5 out of 5


    thank you sooooooo much for your cream. i have used it. it was the best thing ever. i will order it again and again thanx”

  5. 5 out of 5


    Thank you very much. The bleaching cream has removed all but a few spots on my face and I want to start on my hands then chest. GREAT product!

  6. 4 out of 5

    Amy Smith

    I’ve tried so many different wrinkle and dark spot correctors and I haven’t found one yet that is a miracle worker. But this one is nice. It leaves my skin feeling moisturized and soft, not sticky or greasy. I haven’t used it long enough to see any real results yet but so far I like it.

  7. 5 out of 5


    I already tried the cream, I Love It…!!!Works great…!!!

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